Supply constraints continue to support pricing in many parts of the market, but buyers have become more price-sensitive. Even where demand is present, there is less willingness to ‘stretch’ unless a home clearly stands out in layout, specification and overall value.

Comparable evidence is being scrutinised more closely, and negotiation is often more direct. Over-optimistic asking prices can be corrected quickly through reduced offers or longer time on market.

Operating costs are now a mainstream consideration rather than a niche feature. Clear communication around energy performance and systems can reduce friction and improve buyer confidence.

Developer perspective: where supply is tight, the best-in-class stock still performs—but pricing power is increasingly linked to demonstrable quality and deliverable value.

Note: This is general market commentary and not investment advice.